gicThe side earner
You have a job and a camera. You want real income on your own schedule, starting with weekday and weekend shoots.
FRAMElogic Academy
Make money with your camera this month.
A 30 day plan built to take you from your first practice shoot to your first paid real estate shoot. One short task a day, about an hour.
The appHelp on every shoot, from coaches and members. Planned for early 2027.
Student results
Most of our students book their first paying shoot by week 3. Same plan, same scripts, same daily steps you get.
DAY 03 / 30AEB 3 · f/8 · ISO 100
DRY RUN · LIVING ROOM16MM
Three brackets in. One listing photo out.
Where you are, where this goes
Right now, your business is underexposed.
You have the camera. What is missing is the order of things: what to shoot first, what to charge, who to ask and exactly what to say.
Today
- Hours of tutorials, and still not sure where to start
- Gear in the cart, waiting for the right time
- No portfolio to show anyone yet
- Nobody has paid you for a photo
Day 30
- A portfolio from two or three practice shoots
- A launch price built for an easy first yes, and an editor who usually delivers by the next morning
- A hundred agents contacted with words that work
- Scripts ready to book your first paid shoot, and a plan for your next 30 days
Who this is for
Anyone who wants to start earning with a camera.
The photographer ready to get paid
You already shoot for fun or for friends. You need a price, a pitch and a system that turns photos into invoices.
The fresh start
You are changing careers and want skills you can put to work quickly, with a clear path from first shoot to steady clients.
Why real estate
Steady, repeatable photo work.
Every listing needs photos
Every home an agent lists needs pictures before it goes live. Listings come up all year.
Daytime work that fits your life
Most shoots take about an hour in daylight. Practice at home in the evening, shoot your first homes on weekends.
Start lean
A camera that brackets, an ultra wide lens and a sturdy tripod. Editing goes to a pro team, so you are not stuck at a computer.
Camera with AEB16mm lensTripod
The syllabus
One clear path. Thirty short days.
Each day is one lesson and one action step. You always know exactly what to do next.
I
Days 1 to 7
Camera mastery and your first dry run
- 01Dial in your settings
- 03Your first dry run: interiors
- 05Your first pro edit
II
Days 8 to 14
Portfolio expansion and twilight practice
- 09Shoot a full property
- 11Your first real twilight
- 13Your paywall and launch price
III
Days 15 to 21
Client acquisition and outreach
- 15Build your first agent list
- 16Send your first messages
- 19Reach 100 agents
IV
Days 22 to 30
Fulfillment, delivery and your weekly rhythm
- 23Shoot day, start to finish
- 24Deliver and get paid
- 30Graduation and what comes next
What it feels like inside
Built for your phone, and for the shoot.
9:41
16/30
DAY 16 · CLIENT OUTREACH
Send your first messages
Text message
Hi [Agent Name], I saw your listing on [Street Name]. Quick question: do you already have a photographer for it? I'm a local real estate photographer building my portfolio, and I'd love to shoot this one at an introductory rate so you can see what I do. If you don't love the photos, you don't pay. If someone's already booked, no worries at all. I'd be glad to do the same on your next one. Would you be open to it?
Done when
A short lesson every day
Read it in a few minutes, then do the action step. Most days take about an hour in total.
Scripts you copy in one tap
Texts, messages and follow ups for agents, written and tested. Paste, add the address, send.
Checklists you tick off
Every day ends with a short list, so you know when you are done.
A quick check after each phase
Six questions to lock in the important parts before you move on.
Field cheat sheets and the PDF
Settings, a room by room shot list and the shoot day workflow, ready on site. The full PDF is yours to keep.
The FRAMElogic appPlanned for early 2027
Never alone on a shoot.
A real app for iPhone and Android. Stuck at a house? Post a photo in the “Emergency: I’m on a shoot” channel and get help from our coaches and the community while you are still there. Founding members get it first.
Early designs of the FRAMElogic app. The home screen shows your current goal and the 30 Day roadmap. In the Emergency: I’m on a shoot channel, a member posts a living room photo with blown out windows, a coach and another member reply with the fix, and the post is marked solved while the member is still at the house. A lock screen shows the replies arriving as notifications.
Help on the shoot
Post from the house. Coaches and members help you fix it before you leave.
The Photographer Toolkit
A pricing calculator, message templates, checklists and camera settings.
Your roadmap and classes
Your current goal, the 30 Day roadmap, Saturday classes and their replays.
A community that knows the work
Critique, questions and chat rooms, with native notifications.
Early designs. The app is planned for early 2027, and founding members help shape it.
week3
Real results so far
Most of our students book their first paying shoot by week 3.
They follow the same daily plan, use the same scripts and get coached through it live. Founding members get those coaching sessions as replays, about five hours of them.
Enrollment
Start today. Keep it for good.
One time prices. Founding prices are open until January 15, 2027.
30 Day Launch Track
$47one time
The full plan from first practice shoot to first paid shoot.
- 30 daily lessons with action steps
- Scripts, checklists and a quiz after each phase
- Field cheat sheets for shoot day
- The Launch Track PDF to keep
- Yours for good, at your own pace
Best way to start
Founding Member
$147one time
The course, the people and your first live class.
- Everything in the 30 Day Track
- The FRAMElogic app the day it opensHelp on every shoot. 12 months included, then $15 a month locked while you stay
- One seat in a Foundations classA $150 live Saturday class, included
- The members community, todayAsk questions, share photos, get feedback
- Coaching replaysAbout five hours of real students coached through the plan
For the first 100 members
Founding Lifetime
$297one time
For anyone who wants in for good.
- Everything in Founding Member
- The app for lifeNever a monthly fee
- 20% off every Saturday class, for lifeEvery class on the ladder, every time
For the first 50 members
Founding prices end in
Founding MemberFor the first 100 membersFounding LifetimeFor the first 50 membersLast dayJanuary 15, 2027
00days
00hours
00min
The course catalog
Live classes that grow with your business.
Four two hour classes, one for each stage. The first hour is a playbook. The second is a live hot seat on your own photos, prices and messages.
REP 101Start here
Foundations
Your first paid shoots. Anyone starting out, or partway through the 30 Day Track.
$1502 hours, live
8 to 10 AM Central
8 to 10 AM Central
REP 201Fill your calendar
Acquisition
Steady clients, residential and commercial. You have shot a few homes and want a full calendar.
$4502 hours, live
10:30 AM to 12:30 PM Central
10:30 AM to 12:30 PM Central
REP 301Earn more per shoot
Revenue Multiplier
Packages, pricing and when to raise your rates. You shoot steadily and want each job to be worth more.
$9502 hours, live
1:30 to 3:30 PM Central
plus a 1:1 call
1:30 to 3:30 PM Central
plus a 1:1 call
REP 401Grow past your own hours
Scaling
Build a team and buy back your time. You are booked solid and ready to grow beyond your own camera.
$2,0002 hours, live
4 to 6 PM Central
plus a 1:1 call
4 to 6 PM Central
plus a 1:1 call
All four classes on the same Saturday
A class runs even with one student.
Reschedule yourself up to two times
From the shop
See the whole shop
Tools for the shoot and the edit.
Questions
Good questions, straight answers.
Do I need expensive gear?
No. You need a camera that can bracket exposures (most interchangeable lens cameras can), an ultra wide lens and a sturdy tripod. The lean gear setup, in the Foundations, shows you exactly what to use and what to skip. If you only have an 18mm lens today, use it for your first shoots and upgrade later.
I have never been paid for a photo. Is this for me?
Yes. The track starts with settings and two or three practice shoots in homes you know, so your portfolio is ready before you contact a single agent.
I work full time. Can I do this on the side?
Yes. Most days take about an hour, a little more on shoot days. Practice in the evening, schedule practice shoots on weekends, and send agent messages on your break.
What if I don't book a client in 30 days?
Keep going. The plan and the scripts stay with you (and the community, for founding members), and the Saturday classes pick up where the track ends. Results depend on the work you put in and your market. Most of our students book their first paying shoot by week 3.
How do the Saturday classes work?
Every other Saturday we teach all four classes live in our online classroom, one after another. Pick a class and a date. After you book, your calendar file is in your account, and your classroom link appears there the week of class. A class runs even with one student. You can move your seat yourself up to two times, until 24 hours before class. Missed a class? Move your seat to a later Saturday from your account. It counts as one of your two moves. If we ever cancel a class, you choose a new date (it does not use one of your moves) or a full refund.
Is the app ready?
Not yet. It is planned for early 2027. Founding members get the course, the community and their class seat today, and the app the day it opens. Founding Member includes 12 months of the app, then $15 a month locked while you stay. Founding Lifetime never pays a monthly fee.
Where is the community?
A private Facebook group for founding members, so it shows up where you already are. When the app opens, the community moves into the app with real notifications.
Can I get a refund?
Yes, within 14 days of buying the track, or a founding membership as long as you have not attended your included Foundations class. Class seats can be refunded up to 7 days before class. The full details are on our refunds page.
Day 1 is ready when you are
Your first paid shoot starts with Day 1.
Start the track today, or read Day 1 first. It is free.
